Tallahassee Sun

Leon County spent $80,879,036 on men's collegiate football teams in 2023, an increase of 39.3% over the previous year, according to the U.S. Department of Education.

This translates to roughly 43.6% of all spending for sports teams at the four universities in the county during the 2023 season.

The average sports expenses at Leon County have grown 61.3% since 2010.

College football is one of the biggest sports in the U.S., with some college teams eclipsing NFL teams in terms of attendance and profit.

In 2022, after a decades-long fight, student athletes nationwide gained the right to profit from their names, likenesses, and images as a result of a flurry of new state laws and an NCAA policy change.

Year	Football Team's Expenditures	% from grand total sport team expenditures
2023	$80,879,036	43.6%
2022	$58,046,471	36%
2021	$23,172,250	26%
2020	$70,797,768	42%
2019	$72,009,734	34.1%